A proven team leader with a talent for bridging the gap between client expectations & creative development. A key facilitator with an extensive history of successfully hiring, motivating, and managing creative teams.
Brands and products are constantly adapting to their surroundings. A successful development process must include research, creation, and adaptive learning to stay relevant. I believe in consistently asking "why" through a process of discovery, strategy, and feedback. This ensures that our design efforts have the end user in mind.
Research and Strategy
The best design solutions are always a combination of form and function. Great design is a balance of big-picture thinking, innovative development, and targeted feedback. Beautiful branding and perceived value are expected results, but are not the true measure of design success. This is why research and design strategy are the foundations in the steps of achieving effective results.